Mission: 

1Word LLC Entertainment Group is a declaration of Hip Hop, R&B and Reggae music’s maturity, artistic intelligence, and financial growth potential; we are a multi-media company that will entice many listeners in multiple age groups and musical tastes. Additionally, we will utilize new and established media to drive sales through video production, cinematography, choreography, etc.

Vision Statement: 

To become a top contender in the music promotion business by signing talent to full management representation, recording, marketing and promoting acts to maximize their success becoming a powerhouse record label and entertainment company.

1Word LLC is a multimedia entertainment company which will supply profitable, inspiring, audio and visual entertainment to a diverse, international consumer group. 1Word LLC is committed to dignified (not at the expense of integrity) entertainment across the board and firmly believes that quality, palatable entertainment can be realized without degrading or demoralizing lyrics and maintains its commercial appeal. 1Word LLC intends to become a one stop recording and entertainment company that will take top quality individuals or group talent and propel them into accomplished entertainers. 1Word LLC will seek out and nurture talent whose music will express this approach; the eclectic melding of musical fusions both unique and distinctive. Our sound, therefore the branded signature of 1Word LLC, will rise on its ability to use non-congruent blends of music and musical sampling; i.e., a Glenn Miller sample over a reggae rhythm; the famous Contours smash “Do You Love Me” under a rap lyric. Set to original voicings and appropriate for all audiences we will have produced a different kind of new music—one currently not heard in the marketplace. This combining of genres, rhythms, tonalities, lyrics and beats mixed with regard to the age and era of music is unique. We believe this opens a gateway to a highly attractive blended sound that will entice many listeners in multiple age groups and musical tastes.

By controlling the entire process of talent discovery through production and promotion we believe we will maximize every signed acts full potential. Our acts will be proponents of this new sound – the 1Word sound. The result: an instant recognition of the music, a la Motown.

Because we will concentrate on this initial type of sound all our efforts to recruit, sign, record and promote acts will be focused on perfecting the product with no distractions. While it’s likely other sounds and genres will interest 1Word at a later date, we intend to thrust the company into this singular approach to leverage all our attention on perfecting this heretofore undeveloped aural arena to capture a large and diverse audience.

In these economically unstable times the music industry is suffering. Industry insiders contribute a large portion of these issues to poorly made albums lacking substance coupled with the public displeasure with the language and images portrayed within mainstream Hip Hop/ Pop music. Also, the industries inability to adapt to the shift of physical sales (CD) to digital sales (downloads, mp3). With a focus on music with integrity we are in a position to cater to a wider range of consumers. The age of this market widened to include adolescents, though focusing on teenagers and up with a wide range of ethnicities which encompasses both genders. With the recent questions of decency within the music culture, the music consumer market is looking for a breath of fresh air. 1Word LLC has established a unique formula in the creation of music that does not rely upon vulgarity and obscenity. By concentrating on capitalizing on our blended style of music and images with integrity 1Word is poised to be an industry leader. We envision a company that will create a new effortless way of life with the seamless integration of our products/services into the fabric of this entertainment business.

 Our keys to success are:

  • Protection of intellectual property/copyrighting of output: Record companies must protect the intellectual property of their artists and copyright the material they produce.
  • Such protection also creates incentive for record companies to invest in artist development.
  • Having a high profile in the market: Organizations with the ability to attract the top performers will inevitably have greater success through downstream copyright sales.
  • Having a wide and expanding product range: Having a variety of artists and music genres within the company helps capture various consumer tastes in music, diversify revenue streams and keep up with changing music format preferences.
  • Attainment of favorable distribution arrangements: Access to multiple distribution channels for physical and digital media is essential for attaining favorable profit margins on music sales.
  • Having a diverse range of clients: A large and diverse catalog of prior hit releases provides a stable and profitable revenue stream without significant additional investment. Developing a talent mix that appeals to a range of audiences is also important.
  • Access to the latest available and most efficient technology and techniques: Labels must have access to and efficiently use the latest technologies to develop, produce and distribute music.

1Word LLC is a multimedia entertainment company which will supply profitable, inspiring, audio and visual entertainment to a diverse, international consumer group. 1Word LLC is committed to dignified (not at the expense of integrity) entertainment across the board and firmly believes that quality, palatable entertainment can be realized without degrading or demoralizing lyrics and maintains its commercial appeal. 1Word LLC intends to become a one stop recording and entertainment company that will take top quality individuals or group talent and propel them into accomplished entertainers. 1Word LLC will seek out and nurture talent whose music will express this approach; the eclectic melding of musical fusions both unique and distinctive. Our sound, therefore the branded signature of 1Word LLC, will rise on its ability to use non-congruent blends of music and musical sampling; i.e., a Glenn Miller sample over a reggae rhythm; the famous Contours smash “Do You Love Me” under a rap lyric. Set to original voicings and appropriate for all audiences we will have produced a different kind of new music—one currently not heard in the marketplace. This combining of genres, rhythms, tonalities, lyrics and beats mixed with regard to the age and era of music is unique. We believe this opens a gateway to a highly attractive blended sound that will entice many listeners in multiple age groups and musical tastes.

By controlling the entire process of talent discovery through production and promotion we believe we will maximize every signed acts full potential. Our acts will be proponents of this new sound – the 1Word sound. The result: an instant recognition of the music, a la Motown.

Because we will concentrate on this initial type of sound all our efforts to recruit, sign, record and promote acts will be focused on perfecting the product with no distractions. While it’s likely other sounds and genres will interest 1Word at a later date, we intend to thrust the company into this singular approach to leverage all our attention on perfecting this heretofore undeveloped aural arena to capture a large and diverse audience.